This is a project completed at Monash University’s Digital Marketing Bootcamp from 28/08/2023 – 11/01/2024.
The project focused on the creation of a nonprofit organisation called the Pages of Potential Foundation, marketing plan and website.
My responsibilities in this group project involved being the project manager, the generation of business objectives, value proposition, personas, SEO strategy and the “Support Us – Donations” website page.
The website link is pagesofpotential.wordpress.com.
Tools used in this project included WordPress, Trello, Google slides, Word and Canva.
